New thinking, partnerships and excitement
Through brand research and workshops, uberbrand helped the PortfolioConstructionForum define their brand strategy and value proposition, and used this as a platform to refresh its visual identity.
Minimal & straight forward
With an updated proposition along with a new logo, epitomises new thinking and partnerships. Whilst still maintaining references to its past.
The visual identity was straight forward and designed for use, with minimal colours and bold typography to put the emphasis on content.
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