Waymark Group was born from Vinta, a group specialising in property development and management. When Vinta saw an opportunity in the hospitality industry, they turned to uberbrand to assist in moving into the new sector.
Having rebranded Vinta, uberbrand were well positioned with insightful knowledge to assist them in approaching the hospitality industry, using the same principals and vision we developed during their rebrand.
The Waymark Hotel is an iconic community landmark, for the wandering and working it’s a sign of comfort and quality. As we developed the brand from scratch, it always came back to the idea of crossing paths of the travellers and intersecting lives of locals.
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